This is how we run SEO, and what it did over three months, shown with real Google Search Console data. You'll see what we did, what moved and what we can't take credit for. Client names are withheld; the numbers are not.
No guessing at what to write and no publishing for the sake of it. Every page we write, refresh, merge or fix starts with your site's data, and Search Console scores it afterwards.
A full technical audit, keyword and ranking data, competitors and local map checks for your site, refreshed twice a month.
For every search people make, we choose one move: a new page, a refresh of what already ranks, a merge of duplicates, a fix, or nothing at all.
Articles, refreshes, internal links and on-page fixes go live on your site, and every action is logged so you can see exactly what we did.
Clicks, impressions and rankings tracked daily. Every article is checked again at 28 and 90 days, and what we learn feeds the next round.
Pick a site. The pink line is the 7-day average and the bars are daily totals. White ticks mark each article we published. Hover the chart for any day.
The other sites in the program. Some are new, some are early, and some are flat. We show all of them.
Totals from 1 August to 5 October 2026, across our client sites and our own brands.
The audit showed the opposite of what you'd expect. The Google Business Profile already ranked well in the map pack, but the website earned almost no clicks, and the blog ranked for nothing. So we didn't write more posts. The work went into the homepage, and a new services section went live on 24 September.
This client started with paid ads. On the day SEO was added, the site got a full technical audit, keyword tracking and a local map grid, a baseline to measure everything that follows against. Every new SEO client starts this way.
Book a strategy call. We'll pull your site's data before we talk, so the first conversation is about your numbers, not a pitch deck.
Source. Search figures come from Google Search Console (web search), Google's own record, synced every day. Sessions come from Google Analytics 4. Audit counts come from each site's most recent technical crawl.
Windows. Comparisons use calendar months, July against September. The one site whose tracking began in late August is compared in equal 22-day windows, and its case says so.
Attribution. Search also moves for reasons beyond our work, such as seasonality and Google updates. Each case says what we did, and what we can't claim.
Privacy. Client names are withheld. Some sites are our own brands and are labelled that way. We run the same playbook on them that we run for clients.