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How to Get a Higher Google Ranking and Make Friends with Robots

By Oliver Brainerd Robots are your friends when you want to get a higher google ranking. That’s not a joke. Successful digital marketing, like all marketing, is measured by how successfully it turns people into your loyal fans. When it comes to digital marketing, robots serve as gatekeepers to the attention of people. In this […]

Facebook Advertising Strategy, or Sun Tzu’s Window Displays

By Oliver Brainerd A Facebook advertising strategy is why people never go to the mall anymore. Or very rarely, and only when they have to. The mall has become a chore. We avoid it when we can.   One subtle side effect of this decline in mall rat culture is the decline in the window […]

Honeybook Automation for Small-to-Medium Business

In our opinion, every service business needs Honeybook automation to streamline their business.  A customer relationship management system is exactly what it sounds like: a system that manages relationships with customers. It’s vital that every business has one. Most of the time, small to medium businesses can’t justify a department in charge of customer relationships. […]

Turn Followers into Clients without Using Black Magic! (Mostly)

It may seem difficult to turn followers into clients, but we have some pointers. When marketing works, it can look like black magic, because it can be far from obvious HOW it works. Good marketing doesn’t look like it’s converting sales. If marketing is doing its job, then it’s almost invisibly getting people excited about […]