By Oliver Brainerd We like automation but not Google SMART Campaigns. Cruise control. Autopilot. Automatic responses. Voicemail. Voice to text. Voice control. Okay, Google! We love it. Automation saves us so much time. Time we can use on… You know, I’m not sure where all the time I’ve saved went.
By Oliver Brainerd How to create and build backlinks from scratch. If you’re anything like me, you know several things about backlinks: They make your SEO work better You are pretty sure you’ve seen them before And you definitely know what a link is and which way is back
By Oliver Brainerd Robots are your friends when you want to get a higher google ranking. That’s not a joke. Successful digital marketing, like all marketing, is measured by how successfully it turns people into your loyal fans. When it comes to digital marketing, robots serve as gatekeepers to the
By Oliver Brainerd A Facebook advertising strategy is why people never go to the mall anymore. Or very rarely, and only when they have to. The mall has become a chore. We avoid it when we can. One subtle side effect of this decline in mall rat culture is
Divi or Elementor: WordPress design aids, or your choices for future archvillain pseudonyms? Which are they? Let’s find out. Well, it could be both. It won’t matter what your ultimate, grand scheme for world domination is. In the end, it will require a stunning website or no one will
In our opinion, every service business needs Honeybook automation to streamline their business. A customer relationship management system is exactly what it sounds like: a system that manages relationships with customers. It’s vital that every business has one. Most of the time, small to medium businesses can’t justify a department
It may seem difficult to turn followers into clients, but we have some pointers. When marketing works, it can look like black magic, because it can be far from obvious HOW it works. Good marketing doesn’t look like it’s converting sales. If marketing is doing its job, then it’s almost
by Oliver Brainerd I believe it was Napoleon Bonaparte who said, “I’m a Pepsi man, and nobody can change my mind.” In French, obviously, but it was something like that. And then Lord Nelson said, “Nope! Coke!” The rest is, literally, history. Or something like
by Oliver Brainerd There comes a moment in every business owner’s career when they cross the line from an individual nursing the vague sense of how odd it is that Facebook always knows what to advertise to you…to making those creepily precisely targeted Facebook ads. You realize pretty fast
by Oliver Brainerd Marketing is like your granddad’s toolshed. It’s full of a zillion fiddly tools, maybe crowded together in a messy pile or maybe meticulously arranged in shiny toolboxes. But most importantly, it includes subtle variations on a few themes. Like your granddad will tell you, it doesn’t
