Types of Email Marketing to Add to Your Marketing Toolshed
by Oliver Brainerd Marketing is like your granddad’s toolshed. It’s full of a zillion fiddly tools, maybe crowded together in a messy pile or maybe meticulously arranged in shiny toolboxes. But most importantly, it includes subtle variations on a few themes. Like your granddad will tell you, it doesn’t matter how many of these […]
How Often To Send Email Marketing Campaigns
by Oliver Brainerd Have you ever watched a Star Trek fan and a Star Wars fan really get into it? Two people, each of them with definitive ideas and reasons, all well-argued and supported with compelling examples, why their side is the best side for the innocent bystander to join. This is a […]
Welcome Email Sequences and Why Your Netflix Queue Has Unfinished Shows
by Oliver Brainerd If you’re anything like me, you occasionally skim through your Netflix queue and discover about seventy zillion shows and movies that someone only watched for ten minutes then turned off. Odds are it was you, because this is your Netflix queue. You’d like to blame it on Netflix gremlins wouldn’t you? […]
How to Improve Social Media Sales
Let’s talk about improving social media sales. There are many ways to integrate social media into your sales strategy. Social media strategy is essential for sales in the digital era. In fact, more than 50% of sales come from it (SmallBizGenius). When deciding how to use social media in your selling strategy, there […]
Social Media Engagement Ideas
by Oliver Brainerd The most effective marketing tool you could ever nab is word of mouth from someone with a genuine interest in what you’re doing. This means the most effective social media engagement you’ll ever have will be with people in which you develop genuine relationships. Or if not you, then your marketing […]
Instagram Content Strategy Skills for Marketing Ninjas
by Oliver Brainerd If you’re here, it means somebody told you to beef up on Instagram. Or, if we did our job right, then our ninja SEO skills brought this to the top of your search. So let me bottom line this for you. With a wicked content strategy, Instagram can support just about […]
Google Ranking Factors and What Google Doesn’t Want You to Know
Google ranking factors can feel like a thick cloud of mystery, speculation, and moving targets until you step through the fog. Once you gain a clear understanding of what they are and how to harness their power for the growth of your business, you’ll find they’re more like formidable tools in the hands of […]
How To Increase Google Rankings
If you’re interested in learning how to increase Google rankings, you’ve come to the right place! We work with a host of clients who are highly motivated to get their websites to show up at the top of Google’s search results. In this article, we’ll discuss how to increase Google rankings, and how […]
My Google Rankings Dropped, What Should I Do?
“Have you ever held a mini-celebration at your desk when you realize your business is ranking high on Google, only to be disappointed later when your Google rankings dropped? This is a fairly common occurrence. There’s nothing more invigorating than having the floodgates of traffic swing open as visitors find your site. It’s also […]
Make Money With SEO
There are many ways to make money in your business but few will yield the return on investment that SEO yields. SEO is a slow and steady machine that takes several months to produce results. However, it is one of the greatest ways to grow your business. With ads, you may see 3x-5x ROI if […]